A broad range of members provides strength to VIA’s voice when speaking to Government.
 
In March 2024, we announced the latest addition to the VIA community: AutoTrader. They are New Zealand's premier automotive marketplace platform and now a proud member of the Imported Motor Vehicle Industry Association (VIA).
 
With a legacy spanning over four decades, AutoTrader stands out as a cornerstone in the car buying and selling market, boasting an impressive listing of over 40,000 vehicles. Their platform is distinguished by its ability to connect with over 200,000 prospective car buyers every month, offering an unmatched opportunity for our members to broaden their reach and enhance their sales strategies.
 
AutoTrader is celebrated for its innovative approach to vehicle listings, particularly their emphasis on high-quality photography to significantly accelerate sales velocity. This practice not only sets a benchmark for listing presentation but also aligns with our mission to foster excellence within the vehicle trading community.
 
We strongly encourage our VIA members and associates to look at the suite of services provided by AutoTrader. By leveraging their platform, you can potentially transform your approach to marketing and selling vehicles. For a closer look at what AutoTrader has to offer, visit https://autotrader.co.nz.
 
Join us in warmly welcoming AutoTrader into our association!